The eCommerce landscape is becoming more and more complex. Every day, new optimisation possibilities and marketing technology solutions are emerging – the choice is profound, often overwhelming. Keeping up with all of these trends and changes is impossible for most retailers.
So it is vital to focus optimisation efforts on what has the biggest impact on the quality of the customer experience. Therefore, this e-book hands you the most effective strategies to increase engagement and conversion on your site.
After reading this e-book, you’ll know how to
• improve your onsite experience in a few simple steps
• produce large amounts of quality content at scale
• work with data effectively
• establish long-standing loyalty
• build brand ambassadors